Farm Frenzy is a series of downloadable casual games for the PC developed by Melestaand published by Alawar Entertainment. The series utilizes a point-and-click arcade gameplay model that enables the player to manage the production processes on a farm using a mouse.
The goal in a Farm Frenzy game is to raise animals, process the goods they produce and sell the products for cash. To raise animals, the player must regularly water the grass they eat. A well with a limited capacity supplies the water and costs money to refill. Once the player buys an animal, the animal starts eating grass and dropping goods for the player to pick up. For example, chickens lay eggs, sheep produce wool and cows produce milk. The goods the player picks up are stored in a warehouse with limited capacity. From there, the player may either sell the goods by having a truck transport them to town or turn them into more valuable goods using a specific processing facility.
Predators such as bears sometimes appear on the farm. The player must cage them by quickly and repeatedly clicking on them; otherwise, the predators will toss the other animals off the farm and destroy any goods lying on the ground. In addition to purchasing animals that produce goods, the player can also buy cats and dogs. Cats collect goods that lie on the ground, while dogs chase down predators and prevent them from doing harm. Farm Frenzy 2 introduced an airplane the player can send to town to purchase items the player can't produce on the farm, such as ingredients needed to produce more valuable goods.
Each level in a Farm Frenzy game has a unique set of objectives. These might include owning so many of a particular animal, producing a certain number of goods or having a specific amount of cash on hand. The animal and money goals are checked off as soon as the player completes those objectives, and remain checked off even if the player sells the animals or spends the cash. The game also keeps track of the number of goods the player picks up. If the player uses or sells a good he's collected, the game doesn't reduce the tally. The player must complete the goals for a level within a specific time limit. Skilled players can earn Silver and Gold awards by completing levels within shorter time limits.
When a player completes a level, he earns stars with which he can unlock upgrades. Once an upgrade is unlocked, the player can purchase it while playing a level. (The only exception are the cat and dog upgrades, which make the cats and dogs permanently faster and more intelligent.) Other upgrades are connected to the items found on the farm. For example, the first few well upgrades increase the capacity of the well and reduce the cost of refilling it; the final well upgrade activates automatic watering. When upgraded, processing facilities are able to process more than one item at once, the truck and plane travel faster and can hold more cargo, and the warehouse increases in size. In order to access certain levels, the player must have already unlocked specific upgrades.
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